American Express: Tier One

Creating elite gifts for top tier cardholders

Role: Lead Copywriter

Tier One from American Express is an elite loyalty program that offers exclusive experiences and one-of-a-kind gifts to corporate cardholders who reach $5M in spending.

Working directly with artisans and luminaries, I created unique profiles for a series of gift experiences provided by National Geographic, Macauley Vineyard, Chef Michael Chiarello, and the Waterkeeper Alliance with Robert F. Kennedy, Jr.